Cheeps from Hunter-McMain

From Concept to Completion. Creative Advertising and Graphic Design Services.

Building Brand Loyalty

Business Tips and Trends

Brand loyalty and customer retention is an important aspect to business and a focus to marketing objectives. Below are some tips on how to build brand loyalty for your business.

Tell a Story

Give your brand a personality and values that are relatable to people. This begins with a demographic analysis of your customer base and understanding what their personalities and values are like as well. Also, make sure your story connects with your product, services and prices. Telling a story with your brand contributes to the experience your customers have with your brand.

Be Insightful to Customer Needs

Listen and focus on what they want. It’s not about you and not about selling but delivery of their needs and providing value to the customer.

Deliver on the Promise

Create happiness every step of the way for your customers by delivering on promises and commitments you make in your business relationships.

Consistency is Key

Deliver the same message and performance from brand’s top to bottom. This reaffirms your trust and credibility to your audience.

Make it Personal

Your customers aren’t statistics but relationships that you build. Make each experience for each customer a personalized one.


Author: The Cheeps

"The Cheeps" are the chick designers that run Cheep Cheep Postcards and Cheep Cheep Websites, two divisions of Hunter-McMain, Inc. We're here to provide fun information on advertising design, business tips, and holidays--sometimes random--we would like to celebrate with you.

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