In the ad business we think when the audience remembers your commercial or ad that’s a good thing. Sometimes even a commercial that isn’t so great gets attention because people remember their feelings when seeing it. For instance, how did last week’s Friday “Advertising that Works!” grab you? Was it kind of awkward and uncomfortable to see a boy pregnant? Well, this week’s “Advertising that Works!” may only grab the female audience. And it sure is memorable for some! In fact, this commercial on YouTube has been viewed 1,792,637 times since it was posted nearly 2 months ago! Take a look at the Kraft Zesty Italian dressing commercial that gets our attention… Which means that it works!